Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your REALTOR® once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your REALTOR® to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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Scott H.

Scott H.

Ingrid was a fantastic agent who helped my family buy our first home. From always being available to answer questions to helping us get the best price for our new town home, Ingrid took care of us. Working with her felt like wo...
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Mariella C.

We have worked with Ingrid for the last 13 years with the selling/purchase of two homes. We chose Ingrid because of her knowledge of the housing market in town; her expertise and her strong negotiation skills. She has lived and...
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Eric D.

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Adam A.

We moved from out of the area and relocated to Darien. She has a great knowledge of the area along with sub-sections of Darien. Very honest and has a great approach to learning what we like and are looking for. This helped to f...
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Sebastian B.

Ingrid has deep local knowledge which helps make a more informed purchase. We were able to negotiate a large discount from the initial asking price, in part due to her very strong market knowledge. As a long-term resident of th...
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Kevin T.

Kevin T.

Ingrid is the best there is in Fairfield County CT. She was patient with our learning curve in finding our first home purchase. We would happily go house hunting and learn the different hidden aspects of what makes a place spec...
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Adam C.

Adam C.

Ingrid was great. She took the time and the interest to find out exactly what I was looking for. She did not waste my time sending me to look at houses that did not suit my needs. She also gave me frank advice about different n...
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Clare D.S.

Ingrid Hess is a true expert and professional, as well as a pleasure to work with. She is knowledgeable, passionate, and a skilled negotiator. As first-time home buyers, we couldn't have been more pleased with how quickly and e...
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Angela H.

Angela H.

Ingrid was a pleasure to work with from the start. Not only was she able to help us locate and purchase our home, she also gave us an abundance of local knowledge and connections to ease settling into Darien. She is highly resp...
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Frank C.

Frank C.

My wife and I have known Ingrid for over 30 years. During that time we have purchased, rented, and sold properties using Ingrid. Her expertise in all phases of real estate is unsurpassed. If your looking for an agent that is ca...
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Emily H.

Emily H.

Ingrid Hess is phenomenal. Her situational awareness of the marketplace generated an efficient, two-day, above asking price sale. This was a tremendous relief to my sister and I as we were dealing with the emotions of selling o...
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Meaghan D.

Meaghan D.

Ingrid was beyond helpful in the process of helping our family find our new home. She truly treated us like her own family. She was extremely patient as we narrowed down our preferences and guided us through the process as an e...
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Michael C.

Michael C.

I’ve known Ingrid and her team for 15 years. I was lucky enough to cold call her agency and get transferred to Ingrid all those years ago. She’s helped us buy in Darien and then do an in town buy and sell where she sold our hou...
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Johny C.

Johny C.

Ingrid Hess is just great! We moved out of the city last year and she helped us search and find a home in Darien all the while we had the distraction of work travel and a newborn. Ingrid was very patient, mindful of our budget,...
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Justin C.

Justin C.

Ingrid is exceptional. Her first hand knowledge of Fairfield County, and Darien specifically, helped us in our home search tremendously and got us the house we were looking for in a terrific location. In addition, our purchase ...
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Trudy H.

Trudy H.

I enthusiastically endorse Real Estate Agent Ingrid Hess. She's a real pro, not only with marketing/sales but she was also invaluable in helping me prepare my home for the market. She even found me contractors to do the work. S...
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Libby S.

Libby S.

Ingrid Hess is a stellar broker and individual. She brokered the sale of our mother's home, always maintaining a vision of not only our mother's best interest but also of the buyers' best interest. By following her expert advic...
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Stephanie E.

Stephanie E.

Ingrid helped to sell my home a few months ago after I received her name from a friend. I cannot say enough good things about Ingrid. She met us several months before the home went on the market and it was immediately apparent ...
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Susan S.

Susan S.

Ingrid sets the standard by which I measure all realtors. I bought and sold a house through Ingrid. She knows her local market. This means she knows the value of a property, whether you are the buyer or the seller. She is a gre...
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Ingrid Hess, CRS, GRI has worked in the real estate industry for over 3 decades and has amassed a renowned class of clientele and unmatched experience. She is your Darien CT real estate expert to help you get the most value when buying or selling your home. Connect with her today!

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